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Activision CEO: We’re Seeing Real Passion for Crash, That Could Lead To Other Things

Crash Bandicoot N.Sane Trilogy is out now and the reception has been great so far. In fact, there are already strong hints that this could be just the beginning of a new era of Crash games.

Return of an icon

Activision CEO Eric Hirshberg left the door wide open to more Crash in an interview published this week by

We are experimenting with Crash. We know there’s a vocal fanbase that wanted that to come back. But you never know if that is emblematic of a larger audience or just this niche, nostalgia-based community. So far, we are seeing some real passion for it, so that could lead to other things.

Of course, we are always trying to find the next big thing. But our first priority is to make sure we are servicing the communities that we are already lucky enough to have.

Fans that grew up with Crash and Sony have already voiced their desire: to get a Crash Team Racing remaster (or sequel). If done right, this could be a real challenger to Mario Kart’s huge popularity.

Chances of another Crash game being announced relatively soon seem very strong when you also consider N.Sane Trilogy’s early sales. According to Games Press, the game is going bonkers (pun intended) on the UK charts.

Sony’s answer to Mario Kart?

It even topped Horizon: Zero Dawn as 2017’s biggest single platform launch while also securing the second overall place after Ghost Recon: Wildlands when taking into account multiplatform games as well.

This week sees 3 classic franchises back in the charts as the top 3 new releases. The first is a return for ‘Crash Bandicoot’ (all 3 original PS1 games from 1996-1998) as Activision’s ‘Crash Bandicoot N.Sane Trilogy’ for PS4 does what none of the originals did by debuting at No1. It’s not always about a strong debut though, as the original Crash Bandicoot games have helped the overall franchise of 16 different Crash titles to currently occupy the 24th position within the all-time UK franchise list (boxed software, unit sales since 1995 up to last week).

This wave of nostalgia is particularly interesting. With the SNES Mini Classic and the SEGA Forever tapping deep into that retro vein gamers grew up with.

The question is, will the nostalgia last?

Daniel Ryan
Daniel Ryan
Daniel 'Sheriff Dan' Ryan is a long time Dungeon Master who has worked in Esports, Marketing, and writes about Gaming when the sun goes down.


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